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SEBI launches anti-scam drive to protect investors
The unified initiative aims to combat financial fraud in the securities market
The Securities and Exchange Board of India (SEBI) has launched an investor awareness campaign, ‘SEBI vs Scam’, in collaboration with Market Infrastructure Institutions (MII) and the Association of Mutual Funds in India (AMFI).
The statement issued by the regulator read, “SEBI, in collaboration with MIIs - NSE, BSE, CDSL, NSDL, MCX, MSEI and NCDEX, and AMFI has launched a media campaign 'SEBI vs Scam.’
The campaign will focus on sensitising investors to identify red flags, use verification protocols, and imbibe good digital practices. It will foster grievance redressal mechanisms to empower investors to make informed decisions.
The purpose is to educate investors on a range of fraudulent practices prevalent in the market. These include fake trading apps, unregistered investment advice from social media and finfluencers, deepfakes, intermediary impersonation, paid trading courses promising guaranteed returns, and illegal ‘dabba’ and ‘opinion’ trading.
The regulator advised investors to "follow the campaign on SEBI's X handle, @SEBI_India, and the social media handles of the MIIs and AMFI, using the hashtag #SEBlvsSCAM."



